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How To Use Google Adwords Keyword Tool

admin — Sun, 17 Jan 2010 05:52:20 +0000

Shaun Stenning from www.ssmmarketing.tv teaches you how to use the google adwords keyword tool

Duration : 0:1:47

Technorati Tags: google adwords, keyword research, Keyword tool, shaun stenning

PPC Domination: Why You Should “NOT” Use Your Keywords In PPC Ads

admin — Wed, 06 Jan 2010 02:40:06 +0000

http://www.jimyaghi.com/products/ppc-domination

Jim Yaghi, author of PPC Domination explains his PPC case study:
There’s a LOT of people teaching that in order to get a high quality score, high Click-Thru-Rate (CTR), and high conversion you MUST use the keyword you bid on in your ad’s headline and body.

Is that true?

Well, I put it to the test because I never believed it for a minute. And sure enough I now have proof that using the keyword in your ad DOESN’T necessary work in your favour at all.

http://i39.tinypic.com/107uzuw.jpg
http://i43.tinypic.com/2z4g650.jpg

Notice there’s a higher CTR in both occasions where I don’t use the keyword “acn” which I bid on. I also get a higher conversion rate and more leads at a lower cost. And there you have it boys and girls–finally the proof that you don’t need to use the keyword in your ad at all to keep Google and your user happy!

Does that mean you shouldn’t use the keyword in your ad ever?

Of course not. But you should definitely test to see if you can get a better result WITHOUT it.

The reason that there is a profound difference when i split-test the ads is that i am using an insider term that SCREAMS relevance to the searcher without it being obvious to Google. That’s what happens when I don’t use “ACN” in my ad copy.

And Google will reward you equally well with discounted click costs and high quality score because they believe the searcher’s assessment of usefulness over what the advertiser tries to tell Google. The bottom line is, you pay LESS to reach MORE people.

More Network Marketing and PPC tips in Jim’s Coffee Adventures at http://www.JimYaghi.com

Duration : 0:9:57

Technorati Tags: ACN, google adwords, Jim Yaghi, PPC, PPC Domination, split-testing

Keyword Research with AdWordAccelerator & SEMRush

admin — Sun, 27 Dec 2009 03:39:53 +0000

Great AdWords keyword lists can now be built faster than ever with AdWordAccelerator’s SEMRush tool. Build comprehensive, high quality keyword lists for AdWords in record time!

Duration : 0:7:49

Technorati Tags: adwords, adwords keyword tool, adwords keywords, adwords tool, google adwords, google adwords keywords, keywords, semrush

Which AdWords Keyword Tool Works Best?

admin — Tue, 01 Dec 2009 18:26:59 +0000

Get the most complete AdWords keyword tool at http://AdWordAccelerator.com, and discover why SEM firms, small businesses and affiliate marketers have relied on this AdWords keyword tool for years!

Duration : 0:3:21

Technorati Tags: adwords, adwords keyword tool, adwords keywords, adwords software, google adwords, google adwords tool

AdWords Keyword Expansion: Adventures Cross Country

admin — Wed, 04 Nov 2009 18:29:59 +0000

Adventure’s Cross Country wanted to increase traffic to their site, so they used the Google Keyword Tool to find and add new keywords. After this optimization, their clicks increased by 17% and their conversions increased by 55%.

Duration : 0:3:12

Technorati Tags: adwords, google, google advertising, google adwords, How to, Keyword tool, keywords, online advertising, Online Marketing, Optimization

Google Adwords Keyword Tool Tutorial To Help Create More Relevancy

admin — Tue, 03 Nov 2009 18:29:59 +0000

http://www.GenerateAbundanceOnline.com/?t=utube google adwords keyword tool is a no-charge web service by Google. Individuals involved in network marketing use this tool to help them come up with ideas for keyword to use in pay-per-click campaigns as well as articles or press releases.

One of the most important aspects of creating a Google Adwords campaign is to select the right combination of keywords and keyphrases.

The process of selecting keywords usually entails three steps. First, start with an obvious list of keywords and run them through the keyword tool. This will allow you to see the volume and types of searches performed. Next, start researching some synonyms to find related searches that have been conducted by your target market. Finally, identify the underperforming keywords and eliminate or tweak them in the campaign.

As stated earlier, Google Keyword Selector tool is free to use and can be can be accessed by using your Google Adwords login. The tool allows you to enter one or several kewords at a time into the search textbox. The results generated will show the volume of searches conducted per month, the average cost per click, and other statitical data you can use to analyze and compare.

Using the Google Adwords Keyword Tool can be an effective way to “mine” for long-tail keywords and synonyms in your niche market. You’ll have an opportunity to compare and analyze dozens, even hundreds of keywords easily. You will also be able to export them to an Excel spreadsheet for futher analysis.

Understanding what your target market is searching for will help you create compelling and high impact ads for your Google Adwords campaigns. Thus, increase the click-through rate. If you are just starting out, take advantage of the free tools.

Using Google Adwords, as well as other pay-per-click search marketing methods, such as Yahoo, MSN (now called Bing) is a very powerful way to make the most in your online business. With this marketing style, you can attract a high quality of prospcts to your website. Once you learn how to market to these leads, you will then generate a very lucrative income online.

Duration : 0:8:36

Technorati Tags: google adwords, google keyword tool